There’s nothing more stressful, nerve-wracking, and time-consuming than looking for a new job.
It
can take months and even years of daily work to find a situation that
is stable while offering the career path that you desire. But the way we conduct job searches
is changing. We are no longer confined to mailing paper resumes and
“dropping in” to see if there is an HR person or executive willing to
hear your pitch. In a highly competitive work environment, those strategies are a thing of the past.
But
how are modern job seekers supposed to compete with individuals who
understand the market, have more experience, better connections, and
deeper pockets?
Here are six innovative ways for you to conduct a job search that will get you ahead of the pack.
- Take a company-first approach
A lot of college graduates are conditioned to look
for specific roles that will set them up for fruitful careers. For
example, if you have a marketing degree you would be inclined to
research entry-level marketing coordinator, associate, and specialist
positions. The company doesn’t matter as much because you are just
trying to get a foot in the door.
While this approach
works for some people when they’re first starting their careers,
individuals that are tired of job-hopping should consider conducting a
company-first job search.
Decide what interests you
most about your “dream company”. A few important things you should think
about are company size, location, benefits, and longevity (startup
environment vs industry leader).
Obviously, modern job
seekers are also invested in company culture, so consider the values
that are most important to you and how you work best. Some people prefer
large group settings while others like to slip their headphones on and
zone in for hours at a time, undisturbed.
Then make a
list of companies that fit what you want and keep an eye out for job
openings. If nothing in your field is available, don’t be afraid to send
in a detailed cover letter and resume explaining why you’re a great
fit!
- Remember that social media matters- use it to your advantage
When we think of “job search” and “social media”, the obvious choice is LinkedIn.
You know, the platform that was built for employees to network and find new companies.
But we often forget that a lot of people are also on Twitter, Instagram, and Facebook.
If
you want to get a unique jump on your competition, make it known on
more personal platforms that you are currently on the hunt for a new
opportunity. Share things you find professionally relevant to your job,
find the latest job openings by searching on various social platforms,
link to your portfolio, and develop high-level relevant content that
companies may be interested in.
If your social media
pages are full of memes or anything that an HR person may find
offensive, it’s probably best to cleanse your pages. Social media should
work for you not against you.
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