Job Search Tip: Use Unconventional Keywords

A simple, yet highly effective strategy for making search returns more manageable. Instead of several hundred job posts to weed through, I get a more manageable list. Using this strategy, I often find jobs, positions, or companies I never knew existed or considered.

Step 1: Think of random products, objects, foods, places, events, professional organizations, etc. For example, "beer," "hot dog," "lemonade," "dog," "hell," "samosa," "PRSA," and so on. I also sometimes use random vocabulary words: "neophyte," "rhetoric," and "greco."

Step 2: Plug your term into job board search engines. (I like to search LinkedIn, Indeed, SimplyHired, and CareerBuilder.) I will assume your second search filter will be location. If location is irrelevant to you, find a suitable second criterion to filter search results.

Steps 3, 4, and the complete article

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